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Showing posts with label offset printing. Show all posts
Showing posts with label offset printing. Show all posts

Offset Printing. What is it and how come it is so cheap?

Offset Printing is the most common printing technique. Even the newspapers you read are printed using the offset printing method, because offset printing can efficiently answer commercial printing and massive high volume quantities. The motto of offset printing is “the more you print, the less you pay!”

How does it work? In offset printing, the desired inked image is transferred, (hence “offset”) from a plate, onto a rubber blanket, and eventually to the printing surface. This process delivers a high image quality, and allows producing clean consistent prints.

Offset printing can provide your business a cost efficient solution to mass printing. When choosing offset printing, you will enjoy quick turnaround time and cheap production because offset printing was and still is the cheapest method to create massive quantities, and achieve high quality standards.

At The Poster Printers, we specialize in full color poster prints using the latest and most advanced equipment and the latest software so you get the most vibrant color gamet available. We print posters cheap for you without sacrificing quality. So go ahead, give us a call at 718-451-1790 and we'll get the job done.

Fine Art Reproduction - The Artist's Way

Are you the owner of limited edition prints? You were probably thinking about reproduction of your valuables. Your artwork deserves care and there are new developments in the printing industry that can duplicate your precious artwork, without harming its fine and delicate structure. Printing experts can now scan or photograph most mediums using the latest gentle reproduction technology and deliver supreme results.

There are three common printing methods for fine art reproductions which include Offset Printing, Silk Screen and Digital.

When you are thinking of art reproduction, look for printers that provide accurate proofs prior to art printing – in order to ensure the results you are looking for. You should know that some printers employ artists as their reproduction staff, so they know what artist's are looking for in their prints.


The Poster Printers offer various large format scanning technologies to assure you the best reproduction without damaging your fine art. We offer a large selection of paper stocks to choose from. If you have specific paper that you would like, The Poster Printers will be glad to test them out on our equipment so that you achieve the best results.

Billboard Advertising – The Basic Know-Hows


Billboards are a great way to get noticed. Of course - they are huge. But size doesn’t always matter… So, in order to have a successful Billboard campaign, you should follow a few guideline:
  • Know your target audience. Be aware of your consumers and target their needs - not yours. Don’t say how wonderful your company is. Focus on what the client wants instead.
  • Know what you want to say. Your message should be short and provocative. It It should get attention and create action. There are a lot of billboards out there and you need to be the special one.
  • Know how to say it. Most chances are, that people don’t really care about your ad. They walk from point A to B. They drive their kids to school. And you have to get their attention.
  • Be creative. People just love advertisements. When they’re creative.
  • Keep it short. Don’t advertise your entire new spring collection. Pick one product and focus on it. Remember that in billboards – more is often less.

The Poster Printers print all kinds of billboards – for Buildings, Taxi Tops, Bus Shelters, Trade Show Displays, Pop Displays, Bus Exterior and anything you can imagine. Visit www.theposterprinters.com and get your price quote today!

Go Wild! Go Wild Posting!

Are you tired of the same old marketing techniques? The random flyers, the paper classifieds, the direct mailing? Well, you can do better than that.

Advertising is a world of fun, excitement and creativity. And you don’t have to be one of the big guys in order to maximize your marketing capabilities. All you need is some innovation, and as a business owner, we’re sure you have a lot of it.


Take Guerrilla marketing for example. A Guerrilla campaign relies on creativity and imagination, rather on a big juicy budget. When using Guerrilla marketing, you build your brand in unique and provocative ways. Provocative doesn’t mean naked people running around, but rather a bright idea that takes advantage and full awareness on its surroundings.

With Guerilla marketing, you can kiss billboards goodbye. Use the street, the urban settings, public places and be a real entrepreneur.

Wild Posting is one of the best ways to implement Guerrilla marketing into your business. Wild posting is splattered on construction site barricades, facades and alleyways. Wild posting is now a popular advertising method and The Poster Printers specialize in creating huge posters for the outdoor Guerilla marketing.

Whether it’s advertising, sales or promotions you are looking to print, maybe signs and banners for special events, or even your favorite photo on a canvas for a true artist reproduction of your family member, Poster Printers are here to answer all your printing needs.

Welcome to the Poster Printers Blog

The Poster Printers Inc. was established in 1972 as a printer of high quality digital full color posters. The Poster Printers Blog was established in 2009 as an inside source for everything that is print.

As our name states we do a lot of poster printing in various sizes. Over the years we expanded our business to include catalogs, magazines, trade show displays, brochures, as well as postcards and business cards. We utilize state of the art prepress for the best quality and quickest turnaround. Our presses are fully automated producing the finest end product available.


Please feel free to browse through our blog, get the insider printing tips and don’t hesitate to contact our professional staff who will assist you on your next poster printing project.

Whether it’s advertising, sales or promotions you are looking to print, signs and banners for special events, or even your favorite photo on a canvas for a true artist reproduction of your family member, Poster Printers are here to answer all your printing needs.